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1. Swisscom in brief?
2. Where are the company's origins?
3. In which markets does Swisscom operate?
4. What shares does Swisscom command in the Swiss telecoms market?
5. In which companies does Swisscom own shareholdings?
6. How is Swisscom structured?
7. What are the company's strategic goals?
8. What are Swisscom's guiding principles and values?
9. Where can I find out more about job vacancies at Swisscom?

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1. Swisscom in brief?
Swisscom is Switzerland's leading telecoms provider, with 6.2 million mobile customers, 791,000 Swisscom TV customers and around 1.7 million broadband connections (retail). In 2012, the company's 19,514 employees (full time equivalents) generated revenues of CHF 11.384 billion. Some 907 young people completed an apprenticeship at Swisscom in IT, telematics, mediamatics, retail sales, commerce and customer dialogue.


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2. Where are the company's origins?
The history of Swisscom began with the founding of the public telegram service in 1852 as part of Swiss Post. . Telephony then evolved to become a longstanding pillar of the PTT.  In 1997 the telecoms division was transformed into a public limited company operating under the name Swisscom. In 2008 Swisscom adopted a new logo and set up a new customer-focused corporate structure.


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3. In which markets does Swisscom operate?
The company's special situation, with the Swiss Confederation as the majority shareholder, limits its options to engage in international operations. As a  result, our business activities are focused primarily on the Swiss home market. Swisscom can still operate in foreign markets, as illustrated by the acquisition of the Italian telecoms provider Fastweb in May 2007.


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4. What shares does Swisscom command in the Swiss telecoms market?
Swisscom commands a 62% share of the mobile market, which is high by international standards (Sunrise 21%, Orange 17%). Swisscom also leads the broadband market, with a 55% share. The remaining shares are distributed among cable network operators (30%) and other L providers (15%).

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5. In which companies does Swisscom own shareholdings?
The Swisscom Participations portfolio covers the following business fields:

  • "Broadcasting" with Swisscom Broadcast Ltd
  • "Network construction and maintenance" with Cablex Ltd
  • "Facility management and business travel (incl. vehicle fleet management)" with Swisscom Real Estate
  • "Billing and collection" with Billag Ltd, Alphapay Ltd and Curabill Ltd
  • "Mobile solutions" with Sicap Ltd
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6. How is Swisscom structured?
The 2008 reorganisation resulted in a clear focus on four operating segments: Swisscom Switzerland, Swisscom IT Services, Swisscom Participations and Fastweb. Swisscom Switzerland is broken down into the "Residential Customers", "Small and Medium-Sized Enterprises", "Corporate Business", "Wholesale" and "Networks" divisions. The Group  Executive Board is made up of the CEO of Swisscom Ltd, the heads of the Group divisions, the CEO of Swisscom IT Services Ltd and the heads of the divisions of Swisscom (Switzerland) Ltd.

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7. What are the company's strategic goals?

Swisscom is pursuing a three-pillar corporate strategy: “Maximise”, “Extend” and “Expand”.


Maximise
Grow market position in Swiss core business

Extend
Develop core-related businesses in Switzerland


Expand
Leverage growth opportunities in new business fields within Switzerland or abroad


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8. What are Swisscom's guiding principles and values?

Our guiding principles inform our dealings with employees and are both a promise and a responsibility.

  • We create a stimulating working environment with attractive tasks and freedom to develop.
  • We reward customer focus, initiative and performance.
  • We are a fair and responsible partner.
  • We promote diversity and individual responsibility.
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9. Where can I find out more about job vacancies at Swisscom?

A list of job vacancies, updated on an ongoing basis, can be found at www.swisscom.com/jobs.


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