The following information is aimed at journalists and media representatives reporting on Swisscom TV, digital TV, Replay, Triple Screen, IPTV, pay-TV, video on demand, pay per view, etc. Please mention the source if you use it.
Swisscom has led the Swiss digital TV market since June 2011, not least thanks to the continuous expansion of services such as Replay or Triple Screen. Swisscom achieves a high level of customer satisfaction in all areas of this field.
These days, television is being used in a fundamentally different way to just a few years ago. Customers always want to watch programmes they are interested in, and not only at the time they are broadcast. Customers also want to watch TV more and more on the device of their choice, e.g. on a smartphone, tablet or laptop.
More than one million customers use Swisscom TV. Swisscom TV 2.0 – launched in April 2014 – is a completely cloud-based service, offering additional functions, seven-day replay on over 250 channels and the ability to record as many programmes as you want at the same time. Swisscom TV 2.0 is also available on PC, smartphone and tablet.
The number of customers watching Swisscom TV has surpassed the one million mark, thanks to record growth of over 200,000 new customers in the last twelve months. Especially popular is the huge range of entertainment offerings, which is set to expand even further in the new year, providing access to over 70 channels in HD quality and an ever-increasing range of sporting events and top films.