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Press release

NATEL® easy youth - the new prepaid service for young people

13 August 2004

NATEL® easy youth is a new prepaid product from Swisscom Mobile, aimed at all under-22s. NATEL® easy youth users will benefit from the lowest SMS charges in Switzerland: CHF 0.15 per SMS sent. Telephony will cost a standard rate of CHF 0.75 per minute on the Swisscom mobile and fixed networks. There will be a monthly 10% bonus on charges for calls, SMS/MMS messages and GPRS which will be credited automatically on the first day of the month following. Orange and sunrise prepaid customers will receive a credit of CHF 40's worth of talktime if they switch to NATEL® easy by 30 September 2004.

NATEL® easy youth is a prepaid service only available to young people under 22. The new product will be available from 16 August 2004 from all Swisscom Mobile points of sale, for CHF 65.-- including a talktime credit of CHF 25.--. the charge for an SMS will be CHF 0.15, the lowest in Switzerland. Rates for MMS will be the same as those charged to all postpaid customers, at between CHF 0.20 and CHF 0.90 depending on the size of the message. Telephony will cost a standard rate of CHF 0.75 per minute on the Swisscom mobile and fixed networks. Calls to other mobile and fixed networks will be charged at the same rates as NATEL® easy.

Monthly bonus

There will be a 10% monthly bonus on charges for calls, SMS/MMS messages and GPRS (excluding roaming). The amount will be credited automatically on the first day of the month following. This bonus can be used for all services, and charges will only be debited from top-ups after the bonus is used up. The bonus is valid for one month, and then expires. The monthly bonus can be checked free of charge by keying in *130# and pressing the "send" key; this is also the key sequence used to check the current balance. All customers will receive a free SMS after each outgoing call, showing the costs of the call, the remaining balance and the remaining bonus.

Swisscom Mobile will give all NATEL® easy youth customers a credit in the amount of their new age on their birthday. This will be added automatically to their balance.

As an introductory promotion, Swisscom Mobile is offering the Vodafone live! SonyEricsson T630I mobile phone together with a SIM card with a starting balance of CHF 25.-- at an all-in price of CHF 249.--. NATEL® easy youth will be available from all Swisscom Shops and from specialist retailers from 16 August onwards. Since prepaid customers have to register their products by law since 1 July 2004, NATEL® easy youth purchasers must bring along a passport or identity card.

Customers of other Swiss mobile providers could benefit from taking a look at the new product: Under-22 prepaid Orange and sunrise customers will be rewarded by Swisscom Mobile with a talktime credit of CHF 40.-- if they switch to NATEL® easy youth by 30 September 2004.

Berne, 13 August 2004

Kontakt

Swisscom AG
Media Relations
3050 Bern

media@swisscom.com