BLAY, Flavie Léa and Swisscom team up for Switzerland’s first decentralised live music experiment

Explaining the joint project, Dirk Wierzbitzki, member of the Swisscom Group Executive Board and Head of Residential Customers, said: “We are pushing the limits of Switzerland’s network and hope to leverage the opportunities of the networked world to bring our community a shared and enjoyable music experience.” The live music experiment represents a major challenge for Swisscom’s engineers and experts. For physical reasons, the network, transmission from the individual locations and signal processing have different response times – so everything needs to be perfectly orchestrated to bring the performance together. The experiment can only be considered a success if the viewers notice none of this.

Switzerland Connected aims to ascertain whether and to what extent the digital sphere can create genuine live experiences and shared moments despite physical distance and at the very limits of modern technology. Swisscom is committed to Swiss music: with Energy Air, Energy Star Night, support for up-and-coming talent on the crowdfunding platform wemakeit and, most recently, with the singing talent show Sing it Your Way on blue. “We would love to have more live music events and, above all, a genuine shared experience with other people. With Switzerland Connected, we are exploring what new digital formats will be possible in the longer term and whether we can bring together the best of both worlds in the future,” said Mr Wierzbitzki.