We pay more attention to our mobile phones than to any other device. It’s the first thing we reach for in the morning and the last thing we put down at night. For businesses too, the importance of establishing mobile devices as the nerve centre of customer interaction is growing. Take these digital opportunities to communicate with your customers at the right time, in the right place and in the right context. It’s true that the more relevant the message, the more acceptable it is to the recipient.
Digitise customer experience with targeted smartphone content and increase your customers’ satisfaction by providing relevant information and offers.
Thanks to location-based services, the customer’s real-life experience can be enhanced through digital smartphone content that links the offline and online worlds together. Personalised interaction is designed to enrich customer experience as well as increase turnover. Location-based services have numerous uses: mobile marketing, customer navigation or augmented reality add value both at points of interest and at points of sale.
With the Interact platform, Swisscom offers numerous services that will help you to easily digitise your customers’ experience. From brainstorming, personal advice and beacon infrastructure to app development – with us, you get everything from a single provider, as a managed service if you wish.