Customer centricity: putting the customer front and centre

  • Customer experience (CX) is central to your brand.
  • Individual, automated interaction with customers.
  • Seamless integration of ERP and CX - without programming.


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Combined SAP competence

With the acquisition of Webtiser, Swisscom is investing in the expansion of its SAP Customer Experience division.

Your benefits with SAP Customer Experience

The ways in which companies interact with their customers have changed hugely in recent years. Pioneers of data analysis are setting high standards and customer expectations have risen accordingly – in all sectors.

Customer satisfaction

From the idea to a future-proof customer engagement strategy. SAP CX provides a holistic view of the customer.

Business transformation

We support your business transformation to SAP CX and S4/HANA. Benefit from lower costs, faster time to market and reduced upgrade risks.

We support you

The path to the future needs a clear structure. We are your partner for the why, what, when and how. We support you every step of the way and give you support where you need it.

Want to know how a Progressive Web App with SAP CX works? Just scan the QR-code and test the demo.


The SAP Customer Experience Architecture

New business models, self-service and e-commerce have come to the fore. Using data from various sources, we can help you make the right decisions. You will therefore be able to better understand, improve and personalise the customer journey. Finally, your customers and their experience with your brand will be the focus. 

The delivery of relevant customer experiences is based on individual customer profiles, which are managed securely and transparently for the customer. SAP Customer Data Cloud uses unique criteria to bring together a customer’s identity data from various sources (e.g. Web shops and social media profiles) in a central customer profile.


Read our factsheet to discover more.

The solutions that we develop in cooperation with our partners can not only be adapted to different sectors, but offer customers an individual experience. Interact with your customers on any device, anytime, anywhere, and earn their time with relevant experiences. 

Sales activities should be carried out as efficiently as possible. We’ll help you to accelerate processes and prioritise your customers so you can create maximum added value. You’ll get relevant solutions on various devices such as smartphones, tablets or laptops, which can be used on- or offline. The clearest possible customer image is always crucial. 

Identifying customers as soon as they make contact, involving a suitably equipped technician and finding the right information are all key ways of increasing satisfaction. We’ll help you respond to customer enquiries quickly and solve problems efficiently via all communication channels. 

A successful sales cycle starts with accurate customer segmentation and activities that generate lots of high-quality leads. With our marketing solutions, we can provide targeted support so you can precisely measure your activities’ impact on sales.

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