As a token of our appreciation, our most loyal customers get to enjoy the exclusive
premium Priorité programme – for even better service.


With Priorité, you always have a front-row seat, with access to special services,
invitations to experiences, competitions and much more.

Special services

  • Personal moving service Do you have to move? No problem: we will help you, without complications. By contacting our Priorité Hotline in good time, you will be assigned a personal contact who will coordinate all matters relating to telephone, Internet, and TV activation in your new home. Your Priorité agent will accompany you through all the stages of your move.
  • iPhone orders at launch
  • Granting of a power of attorney(opens in new tab)


  • Regular competitions
  • Special newsletter

​ Safety

You can count on Priorité. Thanks to tips and tricks from Swisscom’s courses, you are
always well prepared – for example, for the opportunities and risks that come
with the internet.

Security services

  • Two-factor authentication (2FA) Thanks to two-factor authentication (2FA), you protect yourself and your data even better against misuse. In addition to the user name and password, it also requires an SMS code or confirmation with Mobile-ID when logging in. Find more information here and activate 2FA on your own.

Immediate assistance in an emergency

  • Worldwide phone replacement Mobile phone broken or lost? Simply call the Priorité Hotline and get a replacement straight away.* Shipping is free of charge**, regardless of your mobile package. For countries other than the EU, USA and Canada, please contact the Priorité Hotline.
    * Shipping times may vary depending on the country you are in.
    ** Depending on the country, costs may arise for the collection of the device (e.g. luxury tax or customs duty). These are to be paid by the customer, who will be reimbursed afterwards.
  • Replacement device in
    the event of a defect Defective smartphone? Don’t worry. Just go to a Swisscom Shop in Switzerland on any working day and you can get a free replacement device to use while your old one is being repaired.
  • Free replacement SIM SIM card defective or lost while travelling? No problem! For your own security, simply block the card via the Priorité Hotline and we’ll get you a replacement straight away. We will send you the new card by post on request and activate it immediately.

​ Service+

We’re always happy to assist you. Whether online, on the phone, in a Swisscom shop or in person at your home or business residence, you can count on the help of our most experienced professionals.

Online services

Get in touch with us quickly and easily via
My Swisscom or the contact form. 

Exclusive hotline

If you have any questions or would like to make an appointment at a Swisscom shop, you
can reach us from Monday to Friday from 8.00 a.m. to 6.30 p.m.

0800 88 11 12

Swisscom shop

Enjoy priority service or make an appointment at a Swisscom shop. 

Priorité admission conditions 

Anyone who remains loyal to Swisscom for a particularly long
time and achieves a certain minimum turnover with Swisscom products and
services becomes a Priorité customer.

Admission conditions

«My special moment with Priorité»

Priorité – we chose the name because you as our customer are
always our main focus. In four short film portraits, customers and advisors
share moments when the concept behind Priorité was exemplified in a personal

Thomas Buschor

«Your satisfaction is our top priority – because Priorité's focus is on you. With our exclusive services, we regularly prove to you how much we value your loyalty.»

Thomas Buschor, Head of Priorité