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Cheaper than you think:
the «We are Family!» discount

Volume discount on mobile subscriptions with «We are Family!»

Save 50% on your second blue Mobile subscription

Whether you’re a family, a flat share or a couple – save 50% on your second blue Mobile subscription and beyond. Benefit from the Swisscom «We are Family!» discount with up to five mobile subscriptions in the same household. Already have a mobile subscription? Order another one and save every month.

Find the mobile phone subscription that suits you

Whether in a personal consultation or online around the clock: we are happy to advise you.

What makes our mobile subscriptions so popular

Everything you need, even when travelling

Including roaming abroad

Stay connected everywhere with Switzerland’s best 5G network

Online only:
activation worth 59.90 free of charge

No annoying advertising calls thanks to call filter

New smartphone up to 1,000.– cheaper

How the «We are Family!» discount works

Three steps to «We are Family!»
for your household

You don’t have a blue Mobile subscription yet, but someone in your household already has one? Then follow these instructions to benefit from the «We are Family!» discount.

Do you already have a blue Mobile subscription, but your roommate doesn’t? Then follow these instructions to benefit from the «We are Family!» discount.

Frequently asked questions about the «We are Family!» discount

Find your answers

If there are several blue Mobile subscriptions in the same household, you will receive a 50% discount on the 2nd to 5th blue Mobile subscription every month. For these Mobile subscriptions, you can submit your request via the My Swisscom App and at swisscom.ch.

You can benefit from the Combi Discount (formerly blue Benefit) when you combine blue Internet with blue Mobile. You will receive a 20.– Combi Discount on the first blue Mobile subscription. With the «We are Family!» discount, you save when you have several blue Mobile subscriptions in the same household. You receive a 50% discount on the 2nd to 5th subscription every month. In addition, you waive assistance in the shop or via the hotline.

You can apply both discounts to up to 5 blue Mobile subscriptions in the same household.

If you combine both discounts, you will receive 20.– on the first blue Mobile subscription and a 50% «We are Family!» discount on each additional subscription.

You can combine the following blue Mobile subscriptions to benefit from the discount:

first subscription – no discount

2nd to 5th subscription – 50% discount

  • At least two eligible blue Mobile subscriptions with the same residential address.
  • The subscriptions must be in the name of the same person or be registered in My Swisscom under "My household."
  • You accept the applicable conditions, such as the extension of the minimum contract term by 24 months and that you resolve any issues around the clock via the app and website instead of via the hotline or shop. The first blue Mobile subscription is not affected by these conditions.
  • Existing promotions and price advantages may be discontinued.
  • Customers with subscriptions that have an active minimum contract term cannot switch to «We are Family!». They must wait until the end of the minimum contract term.

The procedure varies depending on whether you or someone else in your household already has a blue Mobile subscription:

  • You have a blue Mobile subscription and take out another one:
    If both subscriptions are under the same customer number, you will automatically receive the «We are Family!» discount, provided you selected it when placing your order.
  • Someone else has a blue Mobile subscription and you have (a new) one:
    That person must invite you to "My Household" in My Swisscom.
  • You have a blue Mobile subscription and someone else has (a new) one?
    Invite the person to "My household" in My Swisscom.
  • You have previously benefited from the old Family Discount:
    The person who manages "My Household" in My Swisscom must remove you and invite you again.

Yes. If you combine the Combi Discount (formerly blue Benefit) with the «We are Family!» discount, you will receive 20.– on your first mobile subscription every month and a 50% «We are Family!» discount on your second to fifth subscriptions discount.

The «We are Family!» discount is valid as long as the subscriptions meet the necessary requirements.

Further questions and answers about the «We are Family!» discount

If you invite someone from another provider without a Swisscom Mobile subscription to «We are Family!», we will reward your commitment with 200.–.

It’s simple:

  1. Invite to the group 
    Invite a person without a Swisscom mobile subscription to join "My Household".   
    Invite now 
  2. SMS invitation received 
    The person receives an invitation to order by SMS. 
  3. Switch to Swisscom 
    The invited person orders a new blue Mobile subscription S, M or L with «We are Family!» discount and joins the inviting person’s "My Household" in My Swisscom. 
    Order subscription
  4. Get discount
    As a thank you for your recommendation, you will receive a credit of 200.– on your next bill.  


The conditions for the "Member-get-Member" bonus are:

  • The invited person signs up for a blue Mobile subscription S, M, or L within 6 months – using the same phone number to which the invitation was sent.
  • The invited person lives in the same household.
  • This offer is valid for private customers only.
  • The inviting customer can benefit from the bonus a maximum of four times.

Price advantages with your mobile subscription

Benefit from additional offers

Help shape the future

Discover what you can do

Sustainably connected

Surfing incl. climate contribution

Doing good with every subscription

Whether at home or on the go, with every Internet and mobile subscription we make a contribution to the climate. We offset the CO2 emissions from your data usage and invest in climate protection projects worldwide.

More about our contribution to climate protection

Learning together

Growing digitally together

Media literacy for all

Whether it’s your first smartphone, regular video calls or digital photo albums, being digitally connected is now part of everyday life – for children, parents and grandparents alike. With our guides, explanatory videos and courses, we are committed to ensuring that everyone can navigate the Internet safely and independently.

Tips from Swisscom Campus

Driving innovation forward

Always one step ahead

Technology that connects

From 5G networks and quantum technology to AI solutions, we research and develop technologies that make life easier. Our innovation labs are where tomorrow’s digital services are created – for greater connectivity, security and quality of life.

More about digital transformation