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Friederike Hoffmann

“Management in less than 10 years.”

Careers don’t just happen: it’s important to consciously shape your own future. I have always talked to my superiors about the fact that I want to develop myself further, take on new issues and lead a team.
Friederike Hoffmann, Head of Connected Business Solutions and Head of B2B Telco Business Segment
30 July 2021
Zoom

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I am convinced that you never really know beforehand whether you can do it. Today, I am one of the few women to have reached the management of the Enterprise Customer division. I have always received fantastic support from Swisscom. On this path, I learn something new every day. With the help of my team, which is 400 people strong, I am continuously acquiring further expertise. Technologies are developing more rapidly than ever before. We need to be curious and continuously expand our knowledge for the future. In management, I am learning how important it is to take a clear stance and to remain true to myself. I draw a lot of strength from personal contact with customers – they indicate which services are really required in practice.

Friederike Hoffmann

Head of Connected Business Solutions and Head of B2B Telco Business Segment

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