After two years of pandemic, there is a spirit of optimism in vocational training – and Swisscom is actively shaping developments in numerous projects. One such development is the launch of a completely new apprenticeship: the Digital Business Developer (Federal VET Diploma) role is the first of its kind in the world and of great importance for digitisation in Switzerland, forming as it does an urgently needed interface between technology and practice and helping to provide hands-on experience with digital products and processes. The first recruits will start on the new apprenticeship in August 2023. Swisscom has also joined forces with Baden vocational college to set up the Lernvolution project, which aims to make the vocational school training concept more flexible. 16 apprentices will start the four-year pilot project in a few days. Swisscom is also involved in a pilot project for the new commercial apprenticeship, which is currently being revised and will be launched in its new form from August 2023.
Marc Marthaler, Head of Next Generation: “We are noticing a growing desire and demand for more flexible training models. I am therefore all the more pleased to be welcoming 265 new apprentices and four degree students to their training and degree programmes and a world of unlimited possibility on 2 August.”